Earned media placements are helping small businesses get in front of new audiences.
updated: Aug 31, 2021 13:00 EDT
August 31, 2021 (Newswire.com) –
Small businesses are continuously on the hunt for new opportunities to expand their reach and grow their business. For some, press release distribution with PressRelease.com provides an opportunity to share exciting new projects and news with the public and media.
“Earned media opportunities provide chances to build up your credibility as a reputable business,” says Erik Rohrmann, COO at PressRelease.com. “Getting covered in an industry publication signals competency and expertise. Those, in turn, can drive new leads to a website or community event.”
Earned media placements help businesses grow their publicity and provide a slew of benefits for those businesses lucky enough to score such a chance. Gaining such coverage also serves as third-party validation for a business. This kind of social proof builds trust among audiences, and signals to those reading that the business is one that can be trusted.
Acquiring earned media opportunities also provides an important chance for businesses to explain why people should support a business. It’s the perfect time to address what makes one business unique versus its competitors. Trust is one of the most valuable factors when it comes to growing a business, especially a new startup, which is why it’s essential to incorporate press release distribution as part of a greater media and marketing strategy long-term.
PressRelease.com helps CEOs and business leaders improve their targeting and reach through its budget-friendly press release distribution services. To learn more about how to create newfound value through press release content, visit PressRelease.com.
PressRelease.com provides simple, affordable press release distribution services to public and private companies through the most comprehensive networks and 1.8M media contacts.